The aim is to produce wines capable of reflecting the character of the Langhe and Roero areas
The company was originally established and is still deeply rooted in Piedmont region, where everything recalls wine scents, with indelible traces of a centuries old winemaking heritage that has moulded the heart and soul of one of the most charming and evocative landscapes in Italy.
The secret of the Fiore brand lies in the ongoing dialogue between past, present and future, with a merging of perspectives offering a framework to re-evaluate and interpret ancient and unchanged flavours in a contemporary twist, while constantly drawing their vital lymph from tradition.
The ability to foster unceasing growth and improvement, skillful pioneers of good taste while always having an open ear to satisfy its client’s most specific needs, remaining faithful to the typicality of the past enriched by the remarkable opportunities offered by modern technologies: it’s precisely this set of values and ambitions that make Fiore a solid, winning group inspired by an ineradicable passion for excellent wine.
Fiore favours a global, total quality concept, perceived not only as a tangible, ultimate goal, but rather as the beating heart infusing the whole production cycle with that special attention for detail that makes every single element play an essential part when creating products of renowned value and standing.